Unleash Your Team’s Potential with Catalyst
What if your team could win—consistently, sustainably, and without burning you out?
Transform your Leadership with the ABC Framework!
In Catalyst, leadership expert Michael Wolsten distills two decades of coaching wisdom from working with giants like Starbucks and top credit unions into a game-changing system: the ABC Framework. This isn’t another leadership theory—it’s a proven, repeatable roadmap that delivers measurable results in just 90 days.
Assess: Uncover the hidden truths about your team’s strengths, gaps, and untapped potential.
Build: Create rock-solid systems—culture, service, growth, finances—that turn your vision into reality.
Cultivate: Establish rhythms that sustain momentum, even when chaos strikes.
Backed by hard data: teams using the ABC Framework see up to 35% profit growth and 25% higher engagement. Stop firefighting. Start leading with clarity and purpose.
Real Stories, Real Results
Real Stories, Real Results
A credit union implemented the ABC Framework and achieved zero turnover for over two years, building a culture where A-players thrive.
10 Hours Reclaimed Weekly
One leader used the framework to streamline operations, reclaiming 10 hours a week to focus on strategy and coaching.
300% Sales Surge
A team tracked progress with the framework’s tools, boosting sales by 300% in just three weeks through focused accountability.
Double-Digit Profits
Greybeard Steel used the framework to transition leadership, securing double-digit profits and record customers.
What You’ll Discover in Catalyst
This isn’t about working harder—it’s about working smarter. Catalyst equips you with practical tools to:
- Spot Drift Early: Catch and correct team misalignment before it derails progress.
- Make Meetings Matter: Turn stale meetings into momentum machines that drive action.
- Reinvest for Growth: Use profits strategically to fuel exponential, sustainable success.
- Build a Thriving Culture: Create an environment your top talent loves and never wants to leave.
Whether you’re a senior executive, entrepreneur, or team leader, Catalyst is your guide to building a business that wins, season after season.
Exclusive Bonuses with Your Purchase
Order Catalyst today and unlock four powerful resources to accelerate your leadership journey:
ABC Framework Masterclass
Dive deeper into the ABC Framework with exclusive training, packed with new strategies to eliminate the leadership rollercoaster.
“Who Is” Guide
Discover your organization’s true purpose with this step-by-step guide to align your team’s “why.”
Leadership Snapshot
Get a personalized assessment to pinpoint your team’s strengths and growth areas in under 5 minutes.
Insider Newsletter
Join a community of like-minded leaders with weekly insights from top organizations nationwide.
Ready to Ignite Your Team?
Catalyst isn’t just a book—it’s a movement. It’s the spark that transforms reactive leaders into confident catalysts who build high-performing teams that thrive. Stop putting out fires. Start leading with intention.